Introduction

At FARIDA, safeguarding the privacy and security of our customers’ personal information is one of our highest priorities. This Privacy Policy explains in detail how we collect, store, use, and share your information. “Personal information” refers to any data that can directly or indirectly identify you — including details obtained through cookies and similar technologies, your transactions, financial records, interactions with us, and information received from third parties or gathered via our website and mobile applications.

If you have questions about this Privacy Policy or the handling of your personal data, you can contact us at info@farida.estate. We encourage you to review this document carefully before creating an account or using our services, as your use of FARIDA constitutes your acceptance of the practices outlined here, in line with our Terms of Use and Terms & Conditions.

By continuing to use farida.estate, you acknowledge and agree to this Privacy Policy. All services, features, and products offered on the FARIDA platform remain subject to our governing terms.

1. Purpose of a Privacy Policy

Privacy regulations set standards for how personal data — information that identifies an individual — must be collected, used, and protected. FARIDA is committed to meeting these legal requirements and only collects the information necessary to provide and improve our services. This may include:

• Personal Identification Details – Your name, email address, contact information, and any Anti-Money Laundering/Know Your Customer (AML/KYC) verification data provided when creating an account or engaging with our services.
• Financial Information – Details such as bank account numbers, payment card data, and related transaction records.
• Usage Data – Information on how you interact with the FARIDA website, including IP address, browser type, device identifiers, and browsing activity.
• Cookies & Tracking Tools – Technologies that help enhance your browsing experience. You may adjust your cookie preferences via your browser settings.

2. Methods of Collecting Your Personal Data

We may collect your information in the following ways:

• When you provide it directly — such as during registration, communication, or account updates.
• When you invest in or purchase FARIDA products or services.
• Through participation in our promotions, surveys, or competitions.
• When processing payments or account modifications.
• Automatically, when you use our website — including technical details such as your IP address, login credentials, browser type and version, time zone, operating system, URLs visited, search history, page interaction data, and customer service contact details.

3. How We Use Your Personal Data

We process personal data to:

• Verify your eligibility for products and services.
• Conduct AML and KYC checks, and determine your investor risk profile.
• Improve our services through market research and user surveys.
• Prevent, investigate, and address fraud, money laundering, terrorism financing, and other unlawful activities.
• Meet legal, regulatory, and compliance obligations in all relevant jurisdictions.
• Seek professional advice, pursue legal action, or protect our legal rights.
• Manage accounts, process applications, and maintain customer relationships.
• Carry out administrative, billing, and auditing tasks.
• Secure transactions, verify payments, and recover debts.
• Generate anonymized analytics for service improvement.
• Provide relevant product or service updates, promotions, and recommendations (unless you opt out).
• Notify you about changes to our services or policies.
• Ensure optimal website functionality and security.
• Measure advertising performance and deliver targeted content.

At FARIDA, we use your information only for legitimate purposes and take all reasonable measures to ensure its security and confidentiality.

4. Safeguarding Your Personal Data

FARIDA places the highest importance on maintaining the confidentiality and security of your personal details. We invest significant resources to protect your data and ensure strict privacy standards are upheld at all times. When engaging external service providers, we require them to follow the same rigorous safeguards that we apply internally.

Your personal information may be stored or processed outside your country of residence. Regardless of where it is handled, FARIDA implements all reasonable measures to ensure it remains secure and protected.

While we work diligently to secure your information, it’s important to understand that transmitting data over the internet carries inherent risks, including potential interception by unauthorized individuals. Data sent online may cross borders into jurisdictions with weaker privacy protections than your own, and we cannot guarantee the security of information while it is in transit.

To reduce such risks, we:

• Apply strict internal controls and access procedures.
• Require proof of identity before releasing any personal data.
• Use industry-standard Secure Socket Layer (SSL) and Transport Layer Security (TLS) protocols for encrypted submissions, as indicated by “https” and the padlock symbol in your browser.

You can help protect your data by:

• Choosing strong, unique passwords that include numbers and special characters, and updating them regularly.
• Preventing others from viewing your login information when signing in.
• Logging out and closing your browser after each session, and clearing browsing history where possible.
• Never sharing your account details with anyone.
• Keeping your devices and security software up to date.

We also encourage you to keep your personal information, including your email address, accurate and current by updating it through your secure FARIDA account.

5. Data Retention

We store your personal information only for as long as it is necessary to fulfill the purposes for which it was collected, or to meet legal, regulatory, and operational requirements.

• Financial transaction data – retained for the period required under applicable tax and revenue laws.
• Profile and membership information – kept for the duration of your active membership and up to seven (7) years after your account becomes inactive.
• All other data – deleted or anonymized once it is no longer required for its original purpose.

6. Sharing Your Information

We may share your personal information with trusted third parties when necessary to provide our services or fulfill contractual obligations. However, FARIDA ensures that any such third parties uphold strong privacy and security measures.

Our Privacy Policy does not apply to third-party websites linked from our services or those displaying our advertisements, as we do not control their operations.

We may disclose your personal information to:

• Business partners, suppliers, and service providers engaged to deliver our services.
• Advertising networks to display relevant ads.
• Analytics and search engine services that support website optimization.
• Credit reference agencies, where necessary to assess eligibility for certain services.
• Prospective buyers or sellers in the event of a business transaction involving FARIDA’s assets.
• Authorities, regulators, or legal representatives when required by law, to enforce agreements, or to protect rights, property, and safety.

This may include collaborating with other organizations for fraud prevention or credit risk management.

7. Withdrawing Consent & Marketing Preferences

You may withdraw your consent for the processing of your personal data at any time. This will not affect the legality of processing that took place prior to your withdrawal.

If you prefer not to receive marketing communications from FARIDA, you can:

• Use the “unsubscribe” link in any promotional email.
• Contact us directly at info@farida.estate to update your preferences.

In most cases, you will either opt in to receive marketing at the time of providing your data or be given a clear option to decline. Once your request is received, we will promptly update our records to ensure your preferences are respected.

8. Profiling and Automated Decision-Making

To improve our understanding of how visitors interact with the FARIDA website, we use analytics tools and software that collect information about your usage patterns, including anonymized details from forms you submit. This enables us to analyze user behavior, monitor visits across different devices, manage accounts, and enhance website performance. For additional details, please see our Cookie Notice regarding Google Analytics.

Other than the data gathered through such analytics tools, FARIDA does not carry out profiling or automated decision-making that would affect you when you visit our website.

9. Monitoring of Communications

Where permitted by law, FARIDA may record or monitor communications with you to ensure compliance with legal, regulatory, and internal policy requirements. This may include recording telephone calls for verification, training, or compliance purposes.

10. Your Data Protection Rights

Under applicable data protection laws, you have the right to:

• Access the personal information we hold about you.
• Withdraw consent to processing at any time.
• Request corrections to ensure your data is accurate and up to date.
• Request deletion of your data (“right to be forgotten”).
• Restrict processing of your data.
• Object to how we process your information.
• Avoid automated decision-making processes.
• Request data portability, allowing certain data to be transferred to you or another service provider.

To exercise any of these rights, please email us at info@farida.estate.

For legal, compliance, and record-keeping purposes, we may retain archived copies of certain information.

If you wish to receive a copy of the personal information we hold, please submit a written request to info@farida.estate.

11. Protection of Children’s Privacy

The FARIDA website is intended for use only by individuals aged 18 years and over. We do not knowingly collect personal information from minors. If you believe a child has provided us with their details, contact us immediately so we can remove the information from our records.

12. External Websites

Our website may include links to third-party sites. FARIDA is not responsible for the privacy practices, security measures, or content of these external websites.

13. Social Media Use

FARIDA operates official accounts across various social media platforms to provide updates, assistance, and engagement opportunities for our customers. We monitor and may record public comments and posts related to us to help improve our services.

We are not responsible for content posted on these platforms by third parties, nor do we endorse the platforms themselves or third-party material shared there. Responsibility is limited to content posted directly by FARIDA.

14. International Data Transfers

Your personal information may be stored, processed, and transferred between countries in which FARIDA operates, in line with this Privacy Policy and applicable data protection laws.

Information submitted for publication on our website may be available globally via the internet. FARIDA cannot control third-party use or misuse of such publicly available information. By using our services, you acknowledge and consent to these international transfers.

15. Updates to This Privacy Policy

FARIDA reserves the right to amend or update this Privacy Policy at any time. We encourage you to review it periodically to remain informed about how your data is handled.

16. Contacting Us

If you have any questions, concerns, or complaints about how we handle your personal information, please contact us at: